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SJS International, established in 1988, is built on values of hard work, commitment and resilience. What started as a small shop in Shah Alam Market in Lahore grew into one of the leading businesses in Pakistan with 2,000 plus employees and 65+ distributors across the country.

Rivaj is a multi-category brand under the umbrella of SJS International, which was formed in August 2008 to deliver superior quality everyday use beauty, fashion and personal care products for all consumers.

From foundations to eyeshadow palettes, fragrances, sunblocks, blushes, highlighters, skincare & personal care products, Rivaj has it all. We offer products for both genders, catering to all skin tones and types, making it easy for everyone to find cosmetic products to match their skin tones.

Rivaj HD (High Definition) is a premium cosmetics-only extension of Rivaj. Its cosmetic range is manufactured with top-class ingredients having premium quality packing and is carefully designed for our premium consumers.